This Mia be one of the smartest packaging solutions I've seen for a long time. These are crackers that are best with certain types of wine. The packaging not only informs you how best to serve them to your guests but the label visually tells you the type of wine to use. The clear celethane window in the shape of a bottle is also a familiar way for you to see how much is left in the packet or bottle depending how your brain deciphers information.
This is a brilliant solution to make this product stand out from it's competitors.
P.S. You can buy these in The Deli in Kibworth Leicestershire they do a great latte coffee too :-)
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