What great news for the people and businesses of Leicester. The city is on the official tour route of the 2012 Olympic Torch Relay.

This really is great news as the people of Leicester have had little apart from the Leicester Tigers to shout about.
The city has a very diverse number of cultures all working and living alongside each other. This is great to a point but has tended to lead to a lack of combined focussed direction. To speak with many in the street they feel they are often second best, but nothing could be further from the truth.
At last there is a common cause that crosses all cultural divides that we can all get behind. The Olympic Torch Relay is a massive honour for the City of Leicester and I'm sure the celebration and greeting will be amazing for all to see.
The people and businesses of Leicester have an amazing ability to adapt to change very quickly while still delivering the service levels that people else where would love to experience.
With our very own Team GB being based very near by in Loughborough will add to the atmosphere. Roll on 2nd July 2012 when the Olympic Torch is paraded through the streets of Leicester and Abbey Park.

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Test your nerve on the high rope assault course at Leicester outdoor pursuits centre in Birstal

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One of the cleverest packaging solutions I've seen for a long time!

This Mia be one of the smartest packaging solutions I've seen for a long time. These are crackers that are best with certain types of wine. The packaging not only informs you how best to serve them to your guests but the label visually tells you the type of wine to use. The clear celethane window in the shape of a bottle is also a familiar way for you to see how much is left in the packet or bottle depending how your brain deciphers information.
This is a brilliant solution to make this product stand out from it's competitors.
P.S. You can buy these in The Deli in Kibworth Leicestershire they do a great latte coffee too :-)
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For The Businesses Who Are Not Sure If They Should Be Using Social Media As Part Of Their Business And Marketing Strategy

Well I just thought some simple statistics could make a little difference to your opinion of social media lets have a look:
Facebook has over 500,000,000 registered accounts with over 600,000,000 monthly searches that's over 2300 every second.

Twitter the new kid on the block only has 100,000,000 registered accounts but have a massively higher number of searches at around 18,000,000,000 to put that in context that's nearly 70,000 per second every second.

Just for the fact that people are searching for the services you offer or at least are interested in them should be enough for you to think and re-think about the value of social media. But the real value is not in the searches it's in the contact and relationship building you can do with clients and prospective clients.

There you have it a very short Blog but hopefully a though provoking one.....

Chewies a fantastic food and coffee shop in Steeles Village in London

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